Projects

Does your business need a boost? Is your passion project ready for prime time? Here’s what I’ve done to help folks like you:


Provided real estate marketing support for this beautiful 94-unit apartment renovation in Memphis, Tennessee. Work included creating a marketing plan, developing a pilot website, negotiating listing contracts, creating a social media presence, setting up analytics, and creating marketing reports. By the end of my involvement, the project was actively leasing. The owner said my work brought him $300,000 of business.


Supported a new business venture in Denver, Colorado, called GravityGlide. The client and I designed layout for her teaching/learning guide and discussed goals for an online presence. We set up the initial website and I formatted the learning guide. By the end of our involvement, the client — already a highly accomplished figure skating coach, ice dancer, and movement training professional — had successfully launched her new business and was conducting workshops for the public.


I co-authored the strategic plan and curriculum design for Holmes Paralegal College, a brick-and-mortar paralegal college that started from scratch in Denver, Colorado. I helped the owner obtain licensure from the Colorado Department of Education, Division of Private Occupational Schools. We also found qualified instructors together, developed staffing plans and job descriptions, planned marketing, and prepared school’s internal systems to seek fugure accreditation. After two years of operation, the client successfully sold the business as a going concern.


Designed a website and online registration system for this solopreneur figure skating school in Lakewood, Colorado.  We made maximum use of free and low-cost online tools such as Google Forms and PayPal. By the end of my involvement, the client was expanding her programs and ready to independently maintain her website.


This was a spinoff business: online delivery of home organizing solutions by an already-successful brick-and-mortar company.  The owner and I grew the online model from concept to pre-launch with market analysis, product selection, a go-to-market plan, visual branding, benchmark design, and social media setup. Pre-launch promotions included newsletters, guest blog articles, and social media “buzz” campaigns to 800+ Facebook followers and 150+ Instagram followers. Although the online facet of this business ultimately wasn’t pursued by the owner, initial social engagement was strong and the project was revenue-positive.


What’s your passion? Let’s make it your reality.  As the adage says, “nothing changes if nothing changes.” So don’t be shy – contact me now, and let’s start talking!